If you’re ambitious but lazy, please read this before 2025...

After reading a ton of books about billionaires, meeting successful people in person, and making millions online myself... I've realized that none of them follow the crowd.

Following the crowd is why most people go to college, work a 9-5 they hate, pick a business model that gets saturated quickly, and it's why some can't scale their business to $100k a month.

Billionaires aren't working 12 hours a day... they're spending their time developing a secret muscle you aren't using while reading this right now.

Let me give you an example:

Imagine you're eating dinner at a small restaurant near a beautiful lake...

As you're waiting to be seated, you look around the room:

Most people are hunched over their phones.

Some people are glued to the flashing TV.

Nobody is talking to each other.

What's your next move?

Without thinking about it, you hunch over your phone to "fit in" like you always do....

Right?

Now ask yourself...

What would a billionaire do in that room?

A few weeks ago I went to Lake Tahoe to completely disconnect from everything...

No car, no phone, no laptop, no wifi, not even a construct of time.

All I had were my thoughts.

For the first time in 4 years, I could hear MY voice.

I've helped hundreds of people get to $10k, $50k, and even $100k per month.

I can solve others' problems, but solving my own feels like pushing a rock up a steep hill.

This is Solomon's Paradox...

“A psychological phenomenon that describes the tendency to be more rational and wise when offering advice to others than when making decisions for oneself. The term comes from King Solomon, who was known for his wisdom but also struggled with personal flaws.” ~ Sahil Bloom

In short, King Solomon could easily advise others because nothing blocked his view.

But when he's thinking for himself...

Ego.

Emotions.

Experiences.

Wrap a subtle blindfold around his eyes.

One of the most powerful psychological tendencies "blindfolding" you is social proof.

Social Media = Social Proof

This is WHY most people go to college, get a 9-5 they hate, and die unhappy.

This is WHY the most popular business models become "saturated" after a few months.

This might be WHY you can't scale your business to $100k a month.

Here's common advice you see on social media:

• Go dark for a year

• Cut off all of your broke friends

• Work 12 hours a day until you're not "poor"

• Spend all of your money on dinners, watches, and fast cars

• Move to a fast city where all the money is at

• Join a group of "like-minded people"

This advice probably resonates with you if you're extremely insecure, your life is filled with trauma, and you might have a massive superiority complex...

Ouch.

It's not your fault.

This is social proof in action.

Let me lighten you up a little bit:

I've made millions in my 20s without leaving my hometown. I'm still with my high school girlfriend. I have a ton of broke friends. I hate working 12 hours a day.

And I hate common advice.

I'm friends with dozens of millionaires, and I'll be the one to tell you:

None of them work 12 hours a day.

We work less. Learn more. Think more. Live more. Make more.

The top 1% of people are running laps around you…

Why?

They don't follow common advice.

Common advice is for common people.

So here's the big question... how do these guys run laps around 99% of people?

They design their life to practice thinking... here's how:

8 Steps To Work Less. Learn More. Think more. Live More. Make More.

If you follow these 8 steps, you'll forget about 12-hour days. You'll enjoy your work, and you might enter a new tax bracket.

1) Change Your Environment.

Find a way to get away from your current environment.

There's a principle in psychology called commitment and consistency. Which means, when you commit to something, you'll consistently behave with that commitment.

Commitment = An environment where you've adopted thought patterns deep in your psyche.

Consistency = Those ingrained thought patterns will force you to think within the box.

It's important that you go somewhere else for a few days. Even if it's not that far away.

For example, I spent $5k on a beautiful cabin that overlooked Lake Tahoe.

2) Detox.

Cut out all dopamine for 3-5 days.

Work, Wi-Fi, Phone, TV, Car, Time, etc.

It'll feel like you can't, but trust me... you can.

The goal here is to be as bored as you can.

Now that you've cut everything out... it's time to listen.

3) Practice Thinking.

Listen to yourself think. It may take a day or two to hear yourself think.

Your brain remembers all the content it has consumed in the last month.

Let it all go.

Ignore all the content you've previously consumed...

Ask yourself:

"What do I want in life?"

Think about what you want your day to look like. Who you want to become. Why you want it.

When done right, your brain will forget about most modern materialism.

Spend a day designing your ideal life in your head.

Get specific about what that looks like.

4) Identify Your Big Rock.

Big Rock = The one big goal you want to achieve.

This should come easily if you've spent enough time thinking.

It'll be so clear.

And if it's not... continue to practice thinking.

For example, my big rock is independence. It's a requirement for true freedom.

Then I thought to myself... "How I you get complete independence from everything in life?"

Cash.

Most people are chasing revenue goals that aren't even theirs.

$50k, $100k, $500k, $1m per month... a status-driven zero-sum game.

Zero-sum game = Agreed-upon rules, 1 winner, 7 billion losers

Now that I'm playing my own game...

There are no rules in my life, there is only one player, and there can only be one winner.

5) Break It Into 1-3 Small Rocks.

After you have your goal, ask yourself:

"What are the 1-3 actions I need to take every day to achieve my goal?"

Close your eyes and imagine those actions.

Give it some time, and you will form a clear vision.

This might take an entire day to figure out... that's okay.

For example, I saw myself writing for 2-3 hours a day, so that's one of my small rocks.

If I ONLY wrote for 2-3 hours a day I'd be ahead of 99% of people in 6-12 months.

That small rock is big enough to be the only rock I work on every day.

Here's the litmus test:

If you only worked on those 1-3 rocks every day... would you achieve your goal?

Once you have your small rocks you're ready for the last step.

6) Systematize your life.

• Take out a piece of paper.

• Turn it where it's horizontal.

• Draw your big rock at the top.

• Sketch out your small rocks below it.

• Put that piece of paper where you can see it.

• Now you have a system to accomplish what you want.

• A system is comprised of inputs, outputs, and feedback loops.

• Inputs = Effectively work on the small rocks every day.

• Outputs = Did you get closer to your goal today?

• Feedback = Answer to the above question.

• That's the only system you need.

7) Don't be robotic.

When you come back to your environment, you'll want to go back to normal.

Resist the urge.

Easiest way to resist: out of sight = out of mind.

If scrolling before bed was a problem for you... delete the apps.

Sleep with your phone in a different room.

Go to bed when you're tired.

This is a great tactic to create a healthier habits too.

A few days ago, my trainer told me I need to eat more fruit.

So I bought a fruit bowl and put it where I can see it.

Now I eat fruit all the time.

Try this:

Take a look around your environment. Look in every room. Look at your phone.

Remove things out of sight that are destroying you.

Add things that'll help you.

It's that simple.

8) Continue to practice thinking.

If you've followed all the steps, you'll move 10x faster.

Now, you're working on the RIGHT things in the RIGHT direction.

And you'll work less because there are only a few things that actually move the needle forward.

It'll feel like you're not working hard enough... ignore that feeling.

Spend the rest of your time:

Working less, learning more, thinking more, and living more.

Don't be robotic... you'll make more money.

If you don't program yourself... other people will program YOU

Next time you're in public, look at how many people are hunched over their phones.

Realize how many of them are being programmed.

And if you hunch over your phone... remember:

1. Change Your Environment.

2. Detox.

3. Practice Thinking.

4. Identify Your Big Rock.

5. Break It Into 1-3 Small Rocks.

6. Systematize your life.

7. Don't be robotic.

8. Continue to practice thinking.

After you take action on this, you might not see the world the same again.

That's all for this one.

- Brady